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Showing posts with the label racing finances

Money in 70s Car Racing, Formula 1, NASCAR, Indy, Sports Cars, etc

Nowadays information about driver’s retainers, race earnings, the huge amounts some Formula 1 teams are paid, sponsorship deals seems public domain; $$$ are often featured in racing news stories. There are multiple reasons for that: public disclosure is required of public companies, a great part of the allure of motor racing these days seems pegged to the possibility of making large mounds of dollars, euros and pounds. Additionally, let us face it, we live in a very narcissistic world. Celebrities love to flaunt dough, and the sport has always been aligned with the idea of vast amounts of cash flying about. Buying a Ferrari to go racing in the 50s definitely cost more than buying soccer balls or swimming in lakes or buying cricket gear, after all. I have conducted extensive research on car racing in the 70s, and to be honest, locating trustworthy and plentiful data has been challenging at best. People simply did not talk much about it, for reasons you may found out later. And so